Business FORUM OF UZBEKISTAN in London Central Asia, and Uzbekistan in particular, is rapidly emerging as a region of strategic interest for international business, investors, and the media. In recent years, Uzbekistan has made confident […]
Lithuania’s Gira @ BBC
BBC Always Has Something Tasty to Share – This Time, It’s Lithuania’s Gira! 🍞🥂 When it comes to media, just like with food, the right ingredients matter. BBC has mastered the recipe for segmenting and […]
The University of Granada @ BBC
The University of Granada and BBC StoryWorks – Elevating Education Through Global Storytelling A few years ago, the University of Granada, together with Cisco and BBC StoryWorks, produced this visionary project, which today stands as […]
NATIONAL CULTURAL BRAND
Since 2009, Dars Consulting has been organizing high-level seminars and training courses at the BBC Academy in London, bringing together experts in media, communications, and branding. Over the years, our programs have expanded beyond London, […]
Mining in Kyrgyzstan
Securing investments in the mining industry involves much more than simply attending regional events—it requires a well-crafted international communication strategy that showcases a country in the best possible light. At Dars Consulting, we leverage our […]
City’s Investment Brand
At Dars Consulting, we believe branding a city goes beyond infrastructure and legislative frameworks. It’s about crafting a robust and attractive identity with which international investors can resonate. Our “City’s Investment Brand” course is designed […]
Elections in Mongolia
The Role of Communication in Mongolia’s Political Landscape As Mongolia’s political landscape evolves, the recent parliamentary elections have highlighted the intensifying competition between the governing party and the opposition and underscored the shifting dynamics of […]
Tourism of Mongolia
The Mongolia Tourism Organization, in collaboration with DARS Consulting, is launching an ambitious initiative to transform Mongolia’s international image and economic landscape through strategic communication and regional and country branding. This partnership aims to elevate […]
Women’s Day
We roll out the red carpet and send a shower of flowers to celebrate Women’s Day this 8th of March. As we step into the spring season, let’s shift gears from the conventional to the […]
Legends of Kazakhstan
We are thrilled to present our project on the first day of the Global Soft Power Summit in London, showcasing Kazakhstan’s rich cultural heritage and historical depth to an international audience. This initiative, spearheaded by […]
Happy New Year!
Hey there, friends and colleagues! As we countdown to the New Year, let’s throw our hats in the air and welcome a year that promises to be as exciting as accidentally hitting “reply all” to […]
WINSTON CHURCHILL: A HISTORICAL CASE OF DATA-DRIVEN STRATEGY
The Power of a Brand Audit: Winston Churchill’s Strategic Insight During World War II In the intricate business world, brand audits act as a compass, directing companies towards a clearer understanding of their positioning, performance, […]